Hi, I’m Smrithi.

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It all began in 2020. During the pandemic, I started a blog on moral philosophy. That experience sparked a deep interest in research, content, and marketing. While completing my degree, I explored these areas through internships.

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By my final year, my capstone project led me to product management. I spent over 2.5 years in tech, working on user acquisition and performance, and even started a design studio (an outlet to experiment and create without boundaries).

 

Looking back, the invisible string tying it all together has always been the same.

The itch of not knowing.

The constant "I need to know"—how people use things, what they feel when they do, and the motivations behind their choices.

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So now, I’m focusing on growing deeper as a UX researcher and Product thinker to build experiences that feel meaningful and sustainable.